Ditch the artificial sparkles and bubble gum flavors for Tom's of Maine Natural Children's Fluoride Toothpaste. Try the delicious new flavor of Wild Blueberries to appeal to your child's taste and encourage regular brushing. This natural toothpaste provides anticavity protection and uses calcium and silica to gently clean your little one's teeth. With no artificial flavors, colors or preservatives, this toothpaste is silly enough for kids and good enough for moms and dads.